Electric Feeling

Toyota Canada

The all-electric bZ. It’s a different car in Toyota’s lineup and it called for a different approach.
We needed to demonstrate how this vehicle, despite all of the misconceptions and fears about electric vehicles, was compatible with life in Canada. So of course, the logical next step was to create a reality dating series. Digging into the parallels of a test drive and a first date, we helped drivers find the right partner. It was a blind date test drive where singles had the chance to test their compatibility with both the Toyota bZ and each other.

These were legitimate blind dates.
No actors. Just a lot of crossed fingers.

Season 2 anyone?

Fall 2025

Ryan & Shane

Daniella & Giancarlo

Nick & Natalie

Agency – T&P

Chief Creative Officer – Krystle Mullin

Associate Creative Directors – Justin Turco, Kurtis Martin

Art Director – Samantha Melo

Copywriter – Amelia Pley

Head of Production – Jac Bellmore

Producer – David Smith

Keisha & Lucas

Post Production – School Editing

Editors – Lauren Horn, David Larocque

Executive Producer – Mackenzie Goodwin

Colour + Online – Art Jail

Sound – Vapor Music

Production – Dear Friend

Directors – Mark Chisholm, Jeremy Pettit

Head of Production – Brayden Wiebe

Executive Producer – Trevor Lang

Producer – Júlia Batista

Director of Photography – Todd Dyrum

Casting – Groundglass Casting

Casting Director – Andrew Deiters

Stylists – Jade Wolfe, Brianna Clements

Props and Dressers – Kendall Wright, Liz Bucci